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Salesforce Interaction-Studio-Accredited-Professional Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Campaigns and Experiences | 22% | - Web Personalization
|
| Topic 2: Integrations | 11% | - Salesforce Ecosystem Integration
|
| Topic 3: Data Management and Identity | 18% | - Customer Data Collection
|
| Topic 4: Segmentation and Targeting | 15% | - Audience Management
|
| Topic 5: Recommendations and Decisioning | 12% | - Personalization Logic
|
| Topic 6: Reporting and Optimization | 10% | - Performance Analysis
|
| Topic 7: Interaction Studio Fundamentals | 12% | - Platform Overview
|
Salesforce Interaction Studio Accredited Professional Sample Questions:
Question 1
What is the unified customer profile?
A. A unified view of all customer activity across, websites, web applications, mobile store, call center
B. A offline report of every visitor, customer, and user based on their interaction with your website, web application, mobile store, call center, and email received from your company
C. A view of each visitor, customer, and user based on their behaviour on your website, withmarketing emails or, with any integrated channel
D. A profile view for administrators to see activity across all of the customer touch points
Question 2
What are the three primary areas of data stored in IS which represent a company's key business informative?
A. User behaviour
B. Operational information
C. Shadow catalog information
D. Statstical tracking of KPI's
E. Employeeperformance
Question 3
If a developer needs to test a website where a beacon from a different dataset has been deployed, which feature of the Evergage Launcher needs to be enabled to simulate?
A. Inject SDK
B. Force SDK URL
C. Campaign Debugger
D. Developer tools
Question 4
What is the interaction studio terminology for the collection of products and content as well as related categories and tags - such as brand, gender, style, keyword and author?
A. Channel
B. Dimensions
C. Directory
D. Catalog
Question 5
What qualifies a web visitor to see any experience of a web campaign?
A. Campaign tracking rules
B. Einstein Next Best Action
C. Email campaign rules
D. Einstein Recipe Ingredients
Solutions:
| Question 1 Answer: C | Question 2 Answer: A,C,D | Question 3 Answer: B | Question 4 Answer: B | Question 5 Answer: D |






